TD supports Pitchcode 2025

As a strategic creative agency, TD plays an active role in the Dutch creative sector. That is why we fully support Pitchcode 2025, the new framework designed to make pitching fair, transparent, and professional.

On September 29, 2025, the industry organizations BNO, DDA, DDMA, bvA, PMA, VIA, DCP, and IDEA jointly signed the code during a ceremony at Felix Meritis in Amsterdam. As an active player in the market, we contribute to fair play and professionalization within the sector.

Pitchcode 2025 provides clear guidelines on briefings, pitch fees, the number of participants, and intellectual property. This creates a level playing field and a solid foundation for sustainable collaborations between agencies and clients.

Special thanks to FONK magazine, the initiator and coordinator of this process, for bringing all parties together and making this initiative possible.

Download the: Pitchcode 2025 here.